The packaging tubes market is witnessing steady growth, with an estimated value of US$ 3.2 billion in 2022, projected to reach US$ 4.4 billion by 2028, at a Compound Annual Growth Rate (CAGR) of 5.0% during the forecast period. A study by Future Market Insights reveals that the cosmetics, oral care, and pharmaceutical segments will collectively contribute around US$ 1 billion in incremental opportunities from 2022 to 2028, capturing a substantial 4/5th share of the global market by 2028.
The Asia-Pacific (APAC) region, led by China, is expected to be a major driver of this market, with an estimated 31% market share in 2022. The China packaging tubes market is projected to grow by 7.2% year-over-year in 2022, contributing significantly to the region’s expected total valuation of US$ 1.4 billion by 2028.
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Industry Growth Drivers:
- Sustainable Packaging Initiatives: The increasing global focus on sustainability and environmental conservation is a significant driver for the growth of the packaging tubes market. As consumers and businesses alike prioritize eco-friendly practices, the demand for packaging solutions that are recyclable, biodegradable, and use minimal resources has surged. Packaging tubes, often made from materials like paperboard or other recyclable plastics, align with these sustainability goals, driving their adoption in various industries.
- E-commerce Boom: The rapid growth of e-commerce has created a substantial demand for effective and secure packaging solutions, propelling the packaging tubes market. Packaging tubes provide durability and protection for a wide range of products during transit, reducing the risk of damage. Their cylindrical shape also makes them convenient for shipping and storage, contributing to their popularity in the e-commerce sector.
- Cosmetics and Personal Care Industry Expansion: The cosmetics and personal care industry’s constant innovation and product launches have led to an increased demand for unique and visually appealing packaging. Packaging tubes offer versatility in design, allowing for eye-catching branding and easy dispensing of products like creams, lotions, and gels. The aesthetics and functionality of packaging tubes make them a preferred choice, driving growth within the cosmetics and personal care segment.
- Pharmaceutical and Healthcare Sector Demand: The pharmaceutical and healthcare industries require packaging solutions that ensure product safety, hygiene, and ease of use. Packaging tubes meet these criteria by offering tamper-evident features, precise dispensing capabilities, and protection from external contaminants. As these industries continue to expand, the demand for reliable and efficient packaging solutions, such as tubes, is expected to grow.
- Customization and Branding Opportunities: Packaging tubes provide ample opportunities for customization, allowing brands to create distinctive and memorable packaging for their products. The ability to print vibrant graphics, logos, and product information directly on the tube enhances brand visibility and consumer recognition. This customization capability is a significant driver as companies seek packaging solutions that not only protect their products but also serve as a powerful marketing tool.
Innovations like bioplastics, which are environmentally friendly and easily degradable, are making headway in the industry. However, challenges such as the availability of alternative packaging systems like sachets and pouches could impede the growth of packaging tubes. Despite these challenges, the market’s expansion is driven by its ability to extend product shelf life, provide superior barrier properties, and protect against external factors like bacteria, light, and oxygen.
In conclusion, the packaging tubes market is poised for growth, driven by key segments and regional markets, though it faces challenges in the form of alternative packaging solutions and environmental concerns.
Key Points Highlighting the Market Trends:
- Versatility and Customization: Packaging tubes can be customized in terms of size, shape, color, and printing options, making them suitable for a wide range of products, including cosmetics, pharmaceuticals, food, and personal care items.
- Brand Differentiation: Packaging tubes provide ample space for branding and product information, allowing companies to effectively differentiate their products in a crowded marketplace and enhance brand visibility.
- Convenience and Portability: The lightweight and portable nature of packaging tubes make them ideal for on-the-go consumers. They are easy to handle, dispense, and carry, providing convenience and practicality.
- Product Protection: Packaging tubes offer excellent protection against moisture, light, and oxygen, ensuring the integrity and freshness of the packaged products, particularly in the food and pharmaceutical industries.
- Sustainability: With the growing focus on eco-friendly packaging, packaging tubes made from recyclable and biodegradable materials are gaining popularity, catering to the environmentally conscious consumer base.
Overall, the packaging tubes market is witnessing substantial growth driven by versatility, customization options, brand differentiation, convenience, product protection, and the increasing demand for sustainable packaging solutions.
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Laminated Tubes Are Most Likely to Outperform Aluminum Tubes in Terms of Adoption & Growth Rate
Immense ease of use, convenience, and portability will collectively enable laminated tubes to witness healthy traction in near future. As consumers are moving away from rigid packaging formats such as plastic and aluminium-based packaging tubes, they are more inclined towards laminated tube packaging, which is expected to push the performance of laminated tubes in the packaging tubes market in next few years. However, the substitutes such as stick packs, pouches, and sachets may limit this growth, with an advantage in terms of price and convenience. Aluminum tubes, though account for the maximum revenue share, are expected to witness a heavy decline in near future.
‘Premium’ Personal & Beauty Care Products Come in Laminated Tubes
Laminated tubes, which were only considered for packaging of hand lotion, toothpaste, and a series of similar products till a decade ago, are increasingly being embraced by a number of beauty and personal care brands. To harness the most of structural, functional, and design flexibility of laminated packaging tubes, brands are using them for packaging almost every beauty and personal care product on retail shelves. ‘Premiumization’ has been a big trend in personal and beauty care industries, which manifests in a wide range of decorating possibilities and a number of material attributes such as texture. Moreover, it also enables manufacturers to include metallics on tubes and closures, and create virtually seamless, 360 degree decorated packaging tubes.
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Packaging Tubes Market By Category
By product type:
- Laminated Tubes
- Plastic Barrier
- Aluminum Barrier
- Aluminum Tubes
- Plastic Tubes
By capacity:
- Up to 50 ml
- 51 ml to 100 ml
- 101 ml to 150 ml
- Above 150 ml
By closure type:
- Stand-up Caps
- Nozzle Caps
- Fez Caps
- Flip-top Caps
- Others
By end use:
- Cosmetics
- Hair care
- Skin Care
- Others
- Oral Care
- Commercial
- Sealants & Adhesives
- Lubricants
- Others
- Pharmaceuticals
- Home & Personal Care
- Food
- Others
By region:
- North America
- Latin America
- Western Europe
- Eastern Europe
- Middle East and Africa (MEA)
- Asia Pacific (APAC)
Author:
Ismail Sutaria (Lead Consultant, Packaging and Materials) has over 8 years of experience in market research and consulting in the packaging & materials industry. Ismail’s strength lies in identifying key challenges faced by the client and offering logical and actionable insights to equip the clients with strategic decision-making power.
Ismail has been an instrumental part of several transformational consulting assignments. His key skills include competitive benchmarking, opportunity assessment, macroeconomic analysis, and business transformation advisory. Ismail is an MBA holder in Marketing and has a Bachelor’s Degree in Mathematics.
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 5000 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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